If used correctly, your business’ Facebook page can pull the weight of three team members: customer-acquisition assistant, brand-building partner, and customer service representative. And even if your business’ page is managed by one staff member (or by you on your smartphone), with … Read more
On every brand’s Page there are four app thumbnails, three of which are customizable and whose positions can be moved. Some companies choose to use this space to feature their Page’s Like count or Facebook’s “Notes” and “Map” apps. These … Read more
April marks the first full month of spring! To most people, spring means Easter, Earth Day and, of course, spring cleaning.
To help you prep your business for the month’s events, we share three app ideas to help inspire you … Read more
What’s the top mistake we see businesses make on their Facebook Pages? No, it’s not posting too many cat memes (though plenty are guilty of that!). It’s dependence on promotions.
Yes, Facebook promotions are a great tactic for driving … Read more
If you’re creating a promotion form for an upcoming Facebook contest, STOP NOW and read through this infographic first.
“Giving people too many options or asking them for too much information can quickly reduce your conversions. For example, by reducing … Read more
Last April, we announced our “app ideas” series in which we proposed to give our users three awesome app ideas and examples to try each month. Fast forward ten months and we’re officially finished with our 12-month series! (No, … Read more
We know you’ve worked really hard to build a loyal fan base on Facebook. But if you’re finding that your fans aren’t always as engaged as you’d like them to be, it might be time to hone your crafting strategy.